Corporate Information Strategy & Management
%50
884,54 TL
442,27 TL
Kategori
Yayınevi
Barkod
9780071244190
Yazar
Applegate, Lynda; Austin, Robert
Yayın Dili
İngilizce
Yayın Yılı
2006
Sayfa Sayısı
736
Edisyon
7
Kapak Tipi
Karton Kapak
Piyasa Fiyatı
25,00 USD
Corporate Information Strategy and Management: Text and Cases 7/e by
Applegate, Austin and McFarlan is written for students and managers who
desire an overview of contemporary information systems technology
management. It explains the relevant issues of effective management of
information services activities and highlights the areas of greatest
potential application of the technology. No assumptions are made
concerning the reader's experience with IT, though it is presumed that
the reader has some course work or work experience in administration
and/or management. This text is comprised of an extensive collection of
Harvard Business cases devoted to Information Technology.
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