Crafting & Executing Strategy

Thompson, Strickland and Gambles', CRAFTING AND EXECUTING STRATEGY, 14e presents the most recent research in strategy in a way that students can understand and apply to business cases and problems. Known for its cases and teaching notes, CRAFTING AND EXECUTING STRATEGY includes a case line-up that will spark student interest and generate lively classroom discussions. 

Part I: Concepts and Techniques for Crafting and Executing StrategySection A: Introduction and OverviewChapter 1: What Is Strategy and Why Is It Important?Chapter 2: The Managerial Process of Crafting and Executing StrategySection B: Core Concepts and Analytical ToolsChapter 3: Evaluating a Company's External EnvironmentChapter 4: Evaluating a Company's Resources and CompetitivenessSection C: Crafting a StrategyChapter 5: The Five Generic Competitive Strategies--Which One to Employ?Chapter 6: Beyond Competitive Strategy-Other Important Strategy Choices/OptionsChapter 7: Strategies for Competing in Foreign MarketsChapter 8: Tailoring Strategy to Fit Specific Industry and Company SituationsChapter 9: Diversification: Strategies for Managing a Group of BusinessesChapter 10: Strategy, Ethics, and Social ResponsibilitySection D: Executing the StrategyChapter 11: Building Resource Strengths and Organizational CapabilitiesChapter 12: Striving for Operating ExcellenceChapter 13: Corporate Culture and LeadershipPart II: Cases in Crafting and Executing StrategySection A: Crafting Strategy in Single-Business CompaniesSection B: Crafting Strategy in Diversified CompaniesSection C: Implementing and Executing StrategySection D: Strategy, Ethics and Social Responsibility